About Us

Welcome to The Junior Edit, where modern Mamas like you find personalised gifts, kids' fashion, accessories, and oh-so-adorable family matching tees that perfectly capture the moment.

Our Story:

Back in 2018, The Junior Edit emerged in the kids personalised fashion space with its classic but trendy designs, top-notch quality, and amazing service. Fast forward five+ years, and here we stand, stronger than ever, backed by loyal customers who keep coming back. For that we are so grateful - thank you!

Who We Are:

At The Junior Edit, we get you. We know that fashion isn't just about clothes; it's about showcasing your uniqueness. Our love for kids personalised fashion and custom creations is what drives us. We focus on creating collections that are classic, timeless yet trendy.

Our Mission:

Our mission is to add a touch of magic to every moment. We're here to transform ordinary days into memorable occasions filled with laughter, love, and of course impeccable style.

What We Offer:

Step into a universe of personalised awesomeness. Think charming monograms, playful designs – each piece is designed with a dollop of love and a sprinkle of sass. And because we know family memories are pure gold, our family matching tees are perfect for every occasion, from casual hangouts to special celebrations, birth announcements, we've got you covered.

Why Choose The Junior Edit?

Personalisation: Create unique looks that tell your child's story through personalised fashion.

Quality Obsession: We're all about comfy and sturdy without sacrificing style, our clothes are up for all the fun adventures.

Family Fusion: Elevate those family bonds with matching tees that lead to heart-melting moments and pics you'll cherish.

Timeless Fun Styles: Our classic yet trendy designs and monochromatic colour tones are head-turning and unforgettable.

Let's craft special memories together from birthdays to family escapades, or simply indulging in life's moments. Whatever the occasion, we’ve got you covered.

We're beyond excited to be part of your journey and thank you for being a part of ours.

🖤🩷🩶 With love from our family to yours, The Junior Edit 🖤🩷🩶